Blog Archives - Page 5 of 15

How You Can Maximize Career Growth as a PR Professional with KPIs

In today’s fast-evolving communication landscape, working in a dynamic field like public relations (PR) demands more than creativity and networking skills. As a PR professional, setting clear goals and measuring progress are crucial for maximizing career growth. One of the most effective ways to ensure you’re advancing in your career is by focusing on key

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best time and day to pitch to a journalist

What are the best times and days to send a pitch to a journalist?

Blog / client admin

What Are the Best Times and Days to Send a Pitch to a Journalist? As a PR professional, one of the keys to securing media coverage for your clients is knowing when to send a pitch. The right timing can make a huge difference in whether your email gets opened or ignored. Journalists are often

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Six Tips To Pitch Your Writing To Editors

Blog / Head

Getting to see their client’s story being published in the front page of a newspaper or a magazine as a cover story is an achievement equal to climbing the Himalayas and this is possible if you follow a systematic approach and reach out to the editors at the right time. Here are a few tips

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Highlighting Rosatom’s CSR Activities To Combat Global Warming

Blog / Head

Global warming and environmental issues are no longer something that will merely impact us in the future, it’s already happening around us. Rosatom is Russia’s state nuclear energy corporation. This Russian Government organisation, headquartered in Moscow, is one of the leaders in the world’s nuclear energy industry. Notably, it runs 33 nuclear power plant units

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Planning a PR event to promote a brand or product: Ways to get the word out

Blog / Head

There’s always plenty of excitement when you decide to promote a new brand or product. You want the world to witness and feel the same thrill that you have while bringing it to the centre stage. When you plan a PR event to promote it, it’s important that you create a buzz, here are some

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3 Metrics to Measure your PR Success

Blog / Head

How to Measure your PR Success? PR professionals have long back faced the challenges of measuring the success of a campaign and effectively reporting earned media results. It can be difficult to understand how to measure PR’s contribution and to justify your hard work to the client. Traditional PR agencies will put together a coverage

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Why do banks need public relations?

Blog / Head

Banking today is a complex service with myriad product and service offerings. The digitization of the economy has meant that in-person interactions are minimal today; the personal client-bank relationship of yesteryears has undergone a sea change. Most of the transactions are being performed online and the connect is lost. The competition between banks is greater

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Tips to get the best out of your PR Agency

Blog / Head

PR is a highly demanding job and it has many variable factors to consider before making a decision. Appointing a PR agency definitely makes it easy for companies as they take care of all press and news related details. Stating what you want from your PR agency helps them be more productive and achieve higher

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How a PR agency contributes to your Company’s Growth

Blog / Head

PR agency contributes to your company’s growth Important roles of a PR agency PR agencies take responsibility for creating and maintaining brand reputation, conducting press releases, content creation, etc with respect to your brand. They also keep an eye out for any controversial news that breaks out about your company. In short, PR has a

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4 Tips to Ace in your television interview

Blog / Head

Imagine that you’re on live television giving an interview and the journalist asks a question for which you don’t have an answer. How would it make you feel? For those who serve as spokesperson, being caught off guard during an interview is what nightmares are made of. It happens almost all the time. Many incidents

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